My zero works out at around 37 yards (I think).
I like the MTC SCB reticules and set my rifle up with the 3/4 mildot mark for 45 yards so I'd have a precise aiming point for the long ones. I then just worked out the aiming points for all the other ranges from that.
It works for me but as others like to zero at different ranges I'm not sure how much it matters as long as you learn and practice your own aiming points.
How often do you get a target placed right on your zero'd range anyway?
Daystate Mk4 ST, Daystate X2 Merlyn, Weihrauch 77k, Weihrauch 35E, Benelli Kite